Mahat, Fadhlina, Joesri Mohamad Saber, Nonny Aji Sunaryo, Khairil Anuar Bahari, Azlan Salim, and Mastura Abdul Ghani. 2025. “Service Innovation and Its Impact on Customer Satisfaction and Business Performance in the Hospitality Industry: A Systematic Literature Review”. Semarak International Journal of Future Tourism and Hospitality Management 2 (1):36-49. https://doi.org/10.37934/sijfthm.2.1.3649.